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Writing Essentials: Everything You Need to Succeed

A decent laptop, a comfy chair and a wobble-free desk are the essentials of any working environment and are all well and good. But what about the less obvious, and perhaps, intangible aspects that a content writer may need to succeed? Let us now delve into a day in the life of a content writer […]

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The United Kingdom of the Internet

The screenwriter of The Social Network, Aaron Sorkin, slipped a rather telling piece of dialogue into his Oscar-winning screenplay – ‘We lived on farms, then we lived in cities, and now we’re going to live on the internet.’ Sorkin’s screenplay was written from 2008 to 2009 and whilst the emergence of a truly global social […]

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The Juicy Content – Does Size Really Matter?

Mark Twain once remarked, “I didn’t have time to write a short letter, so I wrote a long one instead”. I had the time to find a relevant quote, so I didn’t need to use an irrelevant one instead. In the contemporary era of web-driven commerce, content writing and online blogging have become important facets […]

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How to Avoid ‘Match of the Day’ Content

Alan Shearer’s managerial career record is as follows: played 8; won 1; drawn 2 and lost 5. This is a  win percentage of 12.5%. You are well within your rights to ask yourself how Alan Shearer sees fit, to sit in judgement once a week and offer pseudo-insightful analysis of defensive plays gone awry, in […]

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